How to check if your kitchenware is rightly priced?
Every one of us had that moment in life when we held two pans in hands, in the middle of a store, trying to figure out which one to buy – the one that is cheaper or to go for the costly one. After all, they both are meant for cooking and should serve the same purpose, right? Well, the short answer is yes but the long answer is no.
Cooking is science. Yes, as a customer it’s obvious to get confused between the plethora of choices available – based on shape, size, color, and price. But as a shop owner, how will you guide the customer in making the right choice?
When buying kitchenware and cookware accessories, an Indian customer usually comes with the mindset of two factors – usage and price. Be it an amateur or professional, he selects the kitchenware based on these two factors and the options available in front of him.
Gone are the days when consumers make choices based only on price. With a range of options now easily available at their disposal, it becomes imperative for us to guide them in making the right choice. It’s our responsibility to filter the best from the rest. Instead of customers making wrong decisions based only on pricing and packing, let’s make them aware and help them choose the quality, premium kitchenware products which give long-lasting results and are worthy, apart from being safe and efficient in performance.
Understanding the needs of your customer and offering them the sort of kitchenware that will make their food more delicious will make them happy and attract them towards your shop, spread the word that will surely help in the growth of your business. You being the face a customer looks up to for advice and suggestions, it’s important to equip yourself with the knowledge and details on why some kitchenware are priced higher than the rest.
Factors Affecting Kitchenware Prices
The fact that cooking skills and not the quality of the cookware determines the quality of cooking is only half true. The difference doesn’t lie in the cost but functionality.
There is a whole lot of chemistry that goes before manufacturing a pan. Outwardly, it may be easy to distinguish a cheap pan from a costly one based on the thickness which in turn heats quickly, with greater chances of burning food. Yes, aesthetics and marketing, especially of reputed brands, do make it expensive, but they are just the tip of the iceberg. The truth lies deep inside.
The research and technology that goes into making quality kitchenware is huge. Trying out the different permutations and combination of metals, arrangement and calculation of the number of layers, and other factors like time and manpower shoots up the cost. Let’s see that in detail:
Combination of metals
People get reeled towards stain-resistant cookware that doesn’t really impart flavour into the food, which are known as less reactive cookware.
The combination of metals used in the kitchenware products determines the quality and how expensive they turn out to be. Ingredients of different nature cause reactions with some metals, causing change in taste and color of the food. Premium kitchenware products are made in combination with reactive and non-reactive metals, like aluminium forming the base while the inside non-reactive metal like steel is coated to retain the aroma and flavor of the food.
Good heat conductors
Heat conduction is the term used to discuss how well the cookware transfers heat from the source to the food. It is mainly used when one talks about a pot, pan, or pressure cooker. Better conduction is a preferred quality in cookware.
Premium kitchenware products are a good source of heat conductors. The right combination of metals used during its making based on the nature of the elements of the metal make a huge difference. The aroma of the ingredients remains during cooking as the even heat distribution prevents sticking or burning it at the bottom, adding a distinct flavor to the dish.
Stainless steel, aluminum, and copper are all high conductors of heat and are, thus, primarily used in making Indian kitchenware. They keep the food healthy and make cooking safer.
We aren’t talking about designer cookware here. Instead, we’re focusing on the make and finish of the cookware. Different kinds of cookware have different designs—some have thicker edges, some have a heavier base, while some have innovative foldable handles. Novel designs in any aspect of the cookware play a significant role in altering its price compared to other cookware of the same category, provided the design is efficient and helpful.
Quality of the materials used
This goes without saying - high-quality cookware costs more. But we aren’t talking about branded products. For instance, good-quality stainless steel would cost more than general aluminum cookware; however, investing in good-quality stainless steel cookware is a wiser choice. Similarly, triply cookware, made with three stainless steel and magnetic core layers, is sturdy, durable, and better. Therefore, they are like long-term investments that are worth the money paid for.
One time investment
The recurring issues like broken handles or scratched coatings of local kitchenware products, and premium kitchenware charge for the quality they offer. The one time investment can last you for years, saving the hassle of frequent purchase of products. Moreover, they are balanced, convenient, and safe to use – be it for a novice or a kitchen pro.
The benefits a quality, premium kitchenware product offers outweigh the investment made. That’s why it’s important that the suppliers, distributors, and shop owners understand this important difference. After all, stocking the wrong type of kitchenware in your shop can not only cost you a significant amount of money but also can tarnish the image of your shop.
Although it’s important for shop owners to get themselves educated about the quality of the kitchenware items they stock and educate customers accordingly. If they themselves cannot make informed decisions, then it’s difficult to provide quality service.
And once the customer is made aware of the pros of using premium kitchenware products, he should be given freedom to make the final decision after touch and feel of the product. He also needs to check the need, functionality, portability, and design of kitchenware.
Now that you have gained clarity about kitchenware products, you might be wondering who makes the best kitchenware in India that is safe, long-lasting, and lives to its promise? That’s where aviasworld comes into the picture.
We have redefined the cooking experience by crafting quality cookware and kitchenware We are not another maker of kitchenware items; we make precise, high-quality, and reliable kitchenware so that any user, irrespective of age or gender cherish and pursue their passion and interest in cooking. We strive to give not just a satisfactory experience but a delightful culinary journey that redefines cooking experience.
- High-quality stainless steel products
- Modern, ergonomic design that blends with your lifestyle and cooking
- Versatile player that fits well with both amateur and experienced cook
- Easier, healthier, and faster cooking
It’s time to refresh your kitchenware stock and revamp your store with quality kitchenware items. Indulge in quality and valuable kitchenware collection that flaunts both health and style. A profitable combo to try, isn’t it?